This guide compares 12 beauty wholesale suppliers serving the US market on minimum order, brands carried, where stock ships from, lead time and account requirements. Every figure below was taken from each supplier's own published terms in August 2026. Where a supplier does not publish a figure, we say so rather than estimate it.

Quick comparison table

How we compared these suppliers

Most "best wholesale supplier" lists are affiliate roundups that repeat marketing copy. This one is built differently, and it is worth explaining how, because the method is what makes the numbers usable.

Every figure in the table above came from one place: the supplier's own published pages — their FAQ, wholesale terms, shipping policy or returns policy — read in August 2026. Nothing was estimated, rounded or inferred from a third-party directory. Where two pages on the same site contradicted each other, we noted the contradiction rather than picking the more flattering number.

Where a supplier does not publish a figure at all, the table says not published. That is a real finding, not a gap in the research. A distributor that will not state its minimum order, its dispatch time or its account requirements before you contact sales is telling you something about how it prefers to negotiate. Several well-known names in this list fall into that category.

We have also included ourselves, at the top, because it would be dishonest to publish a comparison and hide from it. HeavenPrime's terms are stated to exactly the same standard as everyone else's, including the parts that will not suit every buyer.

1. HeavenPrime — best for mixed-brand orders

HeavenPrime is a Florida-based wholesale distributor supplying US retailers, salons, spas, pharmacies and online sellers with authentic prestige and drugstore beauty. The catalogue runs to 129 brands across fragrance, makeup, skincare and hair and personal care — K-beauty lines like COSRX, Beauty of Joseon, Anua and AXIS-Y alongside CeraVe, Cetaphil, La Roche-Posay, NARS, The Ordinary, Dove and NIVEA.

The minimum is $750 per SKU, applied per product rather than per basket. Dispatch is within 48 hours from Florida. Every unit is batch-coded and traceable to its source lot, and authenticity is guaranteed in writing.

Honest limitation: $750 per SKU is the highest effective entry barrier on this list, because it applies to every product line separately rather than to the order as a whole. A first order across four products is a $3,000 commitment. Buyers who want small quantities across a wide assortment are better served by a marketplace like Faire, where individual brands set much lower opening minimums.

2. BeautyJoint

A Los Angeles wholesaler focused on mass-market and drugstore cosmetics, carrying 60-plus authorised brands including Ardell, NYX, Maybelline, e.l.f., Rimmel London, RUDE, Sally Hansen and Morphe.

Tier 1 wholesale pricing starts at a $300 minimum purchase, with better discount tiers requiring larger minimums. Orders ship from Los Angeles and take 2–3 days to process, longer during peak season. BeautyJoint also runs a paid dropshipping programme: $25 one-time setup plus $15 per month, with products at 30% off listed retail.

Honest limitation: all sales are final — BeautyJoint does not accept returns or exchanges. There is also a 25% restocking fee on unclaimed international packages and cancellation fees of 10–15%. Free shipping does not apply to dropship orders.

3. JNI Wholesale

A New Jersey distributor of prestige and luxury cosmetics, skincare and fragrance, carrying names like Prada, Gucci, Valentino, YSL, Urban Decay, Tarte, Bobbi Brown, Lancôme, Too Faced, Benefit, Glow Recipe and Laneige. The company states it has been in health and beauty for over 20 years.

There is no single order minimum — minimums are set per item, and JNI states plainly that they cannot be reduced from the advertised quantity. Orders over $1,000 must be paid by wire or ACH. Stock ships from Carlstadt, New Jersey with a 3–5 business day lead time for in-stock items, up to two weeks for pre-orders. Notably, JNI does not require a business entity to open an account; approval takes 1–2 business days.

Honest limitation: because minimums are fixed per SKU and non-negotiable, you buy full advertised lot quantities on each item rather than mixing freely. Pre-order items can take two weeks. JNI does not publish its return terms anywhere on its site.

4. Marlo Beauty Supply

A Michigan distributor serving licensed salon professionals since 1981, carrying Wella, Rusk, GiGi, Joico, Ardell Professional, OPI, Satin Smooth, Clairol Professional, Scruples and PRAVANA across hair colour, nails, skin and spa, waxing and barber supplies.

Marlo states no minimum order; free shipping starts at $115 in the continental US, below which shipping is $9.99. Orders take 1–2 business days to process. What Marlo does require is verification — you cannot see pricing or order until they have confirmed your cosmetology licence, business licence or beauty school enrolment.

Honest limitation: the licence gate rules out anyone who is not a licensed professional or student. Marlo also cannot ship to most international addresses, PO boxes, or APO/FPO addresses; Alaska and Hawaii need a separate quote and some chemical items cannot ship there at all. Returns after 30 days carry a 15% restocking fee and require an RMA.

5. Wholesale Makeup

A Miami Gardens, Florida wholesaler founded in 2010, carrying 40-plus brands including L'Oréal, Revlon, Almay, NYX, Maybelline, Milani, Beauty Creations, BH Cosmetics, e.l.f., Essie and Sally Hansen. Liquidation lots and mixed boxes are a core part of the offer.

Their FAQ states a $250 minimum purchase, though their About page says there is no minimum at all — worth confirming before you plan an order around either figure. No licence is required to buy.

Honest limitation: returns carry a 15% restocking fee, the customer pays return shipping, and the window is 30 days. More importantly, mixed boxes, liquidation items and anything discounted are non-returnable — and those are exactly the products the business is built around.

6. SalonCentric

Created by L'Oréal USA in 2008, SalonCentric is the largest professional distributor on this list, operating 585 SalonCentric stores plus 260 State and RDA stores across 48 states, with hundreds of professional brands.

No minimum order is published; ProRewards members get free shipping and same-day delivery on orders over $75. Access is restricted to licensed cosmetologists, nail technicians and salon owners in the contiguous US — you need your licence number to complete the application, and SalonCentric verifies it, sometimes requesting a copy of the licence and photo ID.

Honest limitation: this is the one to read carefully if you sell online. SalonCentric's anti-diversion contract states you may only sell professional beauty products from your physical retail location or your own branded website. Selling via third-party marketplaces, auction sites or non-salon-branded websites is expressly prohibited, with penalties of $100 per product unit. If your business is an Amazon, eBay or TikTok Shop storefront, SalonCentric is not a viable supply route.

7. Qosmedix

A Ronkonkoma, New York supplier founded in 1987, specialising in applicators, brushes, swabs, spatulas, sponges, cotton products, bottles, jars, packaging, beauty supplies, salon supplies and PPE.

Qosmedix is a genuinely different proposition from the others here: it supplies the tools and packaging a beauty business consumes, not finished branded cosmetics for resale. If you run a spa, a salon, a private-label brand or a beauty studio, it is a strong option. If you are a retailer looking for branded product to sell, it is not the right list entry for you.

Honest limitation: Qosmedix does not publish its minimum order, account requirements or lead times in a form we could verify, so those terms need confirming directly before you plan around them.

8. PinkPro Beauty Supply

Positioned as a wholesale supplier for licensed salon professionals, PinkPro carries over 200 brands including OPI, CND, BaByliss Pro, GHD, Gelish, Morgan Taylor, Kiara Sky and IBD across nails, hair, salon supplies, esthetics and tanning.

No minimum order is published; free shipping starts at $89. Although the site describes itself as serving licensed professionals, no licence-verification step is actually published, so in practice the gate appears softer than SalonCentric's or Marlo's.

Honest limitation: shipping risk sits with the buyer. PinkPro states it will not be involved in any way with packages lost, damaged or stolen in transit unless you purchase third-party shipping coverage before checkout. Returns are also narrow — 30 days, buyer pays return freight, and damaged or defective products along with discontinued and seasonal items are non-returnable.

9. Bilo Beauty

A Melville, New York health and beauty distributor operating since 1977, stocking over 6,000 items from 200-plus brands including Clairol, Pantene, Revlon, Sally Hansen and OGX across hair care, skin and body care, cosmetics, oral care and appliances.

Bilo publishes a $750 minimum order — the highest flat minimum on this list alongside HeavenPrime's per-SKU figure. Its sales team covers New York, New Jersey and Connecticut, though it ships more widely.

Honest limitation: Bilo ships to US commercial addresses only. If you run your business from home — as a large share of new online sellers do — you are excluded before you start. Lead times and account requirements are not published.

10. Cosibella Wholesale

Cosibella is a Warsaw, Poland wholesaler that opened its wholesale channel in 2022, built around K-beauty and European skincare — ANUA, COSRX, Peripera, Isntree, K18, Celimax — plus its own SkinTra and HairTry labels.

The minimum order is €450 net, and a tax identification number is mandatory at registration; Cosibella reserves the right to refuse registration without one. Orders ship within 3–5 business days of payment clearing.

Honest limitation: this is a European supplier, not a US one. Stock ships from Warsaw, which means transatlantic freight, customs and duty for a US buyer. Cosibella also does not provide fixed delivery costs for wholesale orders — freight is quoted per order by weight and destination, so your landed cost is unknown until you ask.

11. MinMaxDeals

A Costa Mesa, California distributor operating since 2019, listing 500-plus brands across skincare, makeup, haircare, fragrance, personal care, food and supplements — including Fenty Beauty, NARS, Color WOW, PanOxyl, Sol de Janeiro and Embryolisse. The business explicitly targets Amazon FBA sellers, and advertises low minimum order quantities and same-day dispatch on in-stock deals.

Honest limitation: MinMaxDeals does not publish an actual minimum order figure, and its FAQ, wholesale and about pages sit behind a bot-verification wall, so account requirements, returns terms and pre-order lead times cannot be checked without contacting the company or creating an account. "Low minimums" without a number is a claim, not a term.

12. Faire — a marketplace, not a distributor

Faire, founded in 2017, belongs in this list but works differently from everything above it. It is a wholesale marketplace connecting retailers with thousands of independent brands. Faire holds no stock — each brand ships its own orders, sets its own minimum, and sets its own lead time.

There is no platform-wide minimum. Retailers pay no commission; brands pay 15% plus a one-time $10 new-customer fee, and 0% on Faire Direct orders. Faire's strongest feature for a new buyer is free returns on opening orders — the first order you place with each brand can be returned with a prepaid label, though original shipping is not refunded. Eligible retailers can also get net-60 terms. US buyers reselling stock generally need a resale tax ID, plus proof of business type.

Honest limitation: eligibility is restricted in ways that catch people out. Faire prohibits MLM affiliates, distributors buying on behalf of other businesses, and resellers who sell on third-party marketplaces such as Amazon, eBay, Etsy and TikTok. And because every brand sets its own terms, a multi-brand order means multiple parcels, multiple minimums, multiple shipping charges and multiple lead times.

What to check before your first wholesale order

Authenticity and batch traceability

The single biggest risk in beauty wholesale is grey-market or counterfeit stock. Ask any supplier where the stock was sourced and whether units are batch-coded and traceable to a source lot. A supplier who can answer that in writing is in a different category from one who cannot. Ask for the guarantee in writing before you pay, not after a problem.

Minimum order quantities explained

There are two very different kinds of minimum, and confusing them is expensive. A per-order minimum is a total basket value — Bilo's $750, Wholesale Makeup's $250 — and you can mix freely to reach it. A per-SKU minimum means each individual product must be bought in a set quantity, so a $750 per-SKU floor across five products is a $3,750 order. JNI and HeavenPrime both work per SKU. Always ask which one applies before you build a basket.

Resale certificate requirements

Most US beauty distributors require a valid state resale certificate or seller's permit before opening a trade account, because wholesale sales are exempt from sales tax. You may need a separate certificate for each state you ship into. Some suppliers on this list — JNI, Wholesale Makeup — do not require one. Professional distributors like SalonCentric and Marlo require something stricter: a cosmetology licence.

Resale restrictions

Read the reseller agreement before the price list. Several distributors, SalonCentric most explicitly, contractually prohibit reselling their stock on Amazon, eBay or other third-party marketplaces, with per-unit financial penalties. If your sales channel is a marketplace, this single clause determines whether a supplier is usable at all — and it is easy to miss until a violation notice arrives.

Payment terms and Net-30

Most distributors want payment upfront on early orders and open credit terms only after a trading history. Ask what it takes to qualify for Net-30 and how many orders it takes to get there — it materially changes your working capital position once you are ordering monthly.

Frequently asked questions

Who are the largest beauty wholesale suppliers in the USA?

By physical footprint, SalonCentric is the largest professional distributor in the US, operating 585 SalonCentric stores plus 260 State and RDA stores across 48 states. It is restricted to licensed cosmetologists, nail technicians and salon owners. For open-access wholesale, distributors like BeautyJoint, JNI Wholesale and Bilo Beauty serve a broader base of retailers and online sellers.

What is a typical minimum order for beauty wholesale?

US beauty wholesale minimums range from roughly $250 to $750 per order with direct distributors, and can be far lower on marketplace platforms where individual brands set their own opening minimums. Per-SKU minimums, where each product must be bought in a set quantity, are common with distributors carrying authorised brand stock. HeavenPrime's minimum is $750 per SKU.

Do beauty wholesale suppliers require a resale certificate?

Most US beauty wholesale distributors require a valid state resale certificate or seller's permit before opening a trade account, because wholesale sales are exempt from sales tax. Some suppliers do not — JNI Wholesale states no business entity is required — while professional distributors such as SalonCentric and Marlo Beauty Supply require a cosmetology licence instead.

Can you buy beauty products wholesale without a business licence?

Yes, with some suppliers. JNI Wholesale and Wholesale Makeup both state that no licence is needed to open an account. However, without a resale certificate you will normally pay sales tax on your purchases, which erodes your margin. Professional-only distributors like SalonCentric and Marlo Beauty Supply will not sell to you at all without a cosmetology licence.

Which beauty wholesale suppliers offer dropshipping?

Of the suppliers reviewed here, only BeautyJoint publishes a dropshipping programme, charging a $25 one-time setup fee plus $15 per month with products at 30% off listed retail. The remaining distributors do not publish a dropshipping policy, which in practice usually means orders ship to you rather than to your customer.

How do I verify a beauty wholesale supplier is legitimate?

Check the company's state business registration, ask for a D-U-N-S number, request trade references from existing accounts, confirm that stock is batch-coded and traceable, and verify a physical warehouse address rather than a mailbox. Ask for the authenticity guarantee and the return policy in writing before your first payment. A supplier who will not publish or state its minimum order, dispatch time or return terms before you commit is worth approaching carefully.

Last updated: August 2026 · Compiled by HeavenPrime, a wholesale beauty distributor based in Florida, USA. HeavenPrime is included in this comparison and is stated to the same standard as every other supplier listed.